Why are Jolly Ranchers(candy) called Jolly Ranchers?!
Why are Jolly Ranchers(candy) called Jolly Ranchers?
I've always wondered.
Anyone know?
Answers:
"The Jolly Rancher Candy Company was founded in Golden, Colorado, by Bill and Dorothy Harmsen in 1949. They called the company Jolly Rancher to suggest a hospitable, western company."
The above was quoted from http://www.hersheys.com/products/details...
The couple that originally started the Jolly Rancher business was from Colorado. They gave their company the name "Jolly Rancher" in hopes of suggesting western hospitality to consumers.
Hey!!! Great question mr wes!! Those little things have been a staple for as long as I can remember and I never had a clue where that name came from..
a marketing gimmick to make you think of happy western suckers
Jolly Rancher began concentrating on hard candies as sales grew. Production was eventually moved to Arvada, Colorado. In 1966, the Harmsens sold the company to Beatrice Foods. In 1983, Huhtamaki Oyi, a global consumer and specialty packaging company originating from Finland, bought Jolly Rancher, and in 1996, sold it to Hershey Foods Corporation. Production in Colorado ceased after the acquisition by Hershey. Jolly Rancher were also available in the UK for several years in the mid 1990's, however they no longer appear to be available.[citation needed]