Why orange color for decaf coffee?!
Answers: Sanka was the first decaf coffee out. It had an orange label on the jar and an orange lid. The pots that were filled with Sanka had an orange handle(provided by the company who made Sanka)which distinguished it from regular coffee.
Maybe its a warning so that people know that its not regular. Just a guess. Hope that helps.
Why indeed? So the people serving it know which pot to pick up, so anything other than a black color means decaffeinated in the stores because most people still do not read lables (some decaf products are green labled) now that is a question in and of itself.............Green lables and the insurgance of the planet going green (a little too late if you ask me), but, I digress, back to the question at hand. I believe it's a marketing tool to differentiate betweent the 2 opposite levels of caffeine in their products. Plus, Orange is a total contrast to the black color of the coffee and offers a visual ease to consumers.