What is the history of nestle nido milk?!
What is the history of nestle nido milk?
Answers:
The brand NIDO was first launched as a whole milk powder in Switzerland in 1944, and was progressively introduced in other countries thereafter.
Innovation and an entrepreneurial spirit have been Nestlé characteristics from the start. The story unfolds in the year 18 66, when a trained pharmacist, Henri Nestlé, in Vevey, began experimenting with various combinations of cow's milk, wheat flour and sugar in an attempt to develop an alternative source of infant nutrition for mothers who were unable to breastfeed. Given the high infant mortality rate, due mainly to the lack of an appropriate breast-milk substitute, Henri Nestlé's infant cereal responded to a real need. He launched this new product, Lactous Farina Nestlé, in 1867. His first customer was a premature infant who could tolerate neither his mother's milk nor any of the conventional substitutes, and had been given up by local physicians. Some other important firsts occurred during those early years. In 1875, Vevey resident Daniel Peter figured out how to combine milk and cocoa powder to create milk chocolate. Peter, a friend and neighbor of Henri Nestlé, started a company that quickly became the world's leading chocolate maker.
In 1882, Swiss miller Julius MAGGI created a food product, utilising legumes, that was quick to prepare and easy to digest. His instant pea and bean soups helped launch MAGGI & Company. By the turn of the century, his company was producing not only powdered soups, but also bouillon cubes, and sauces and flavorings.
Nestlé expanded in 1929 through the acquisition of the Cailler, Peter and Kohler chocolate companies, followed in 1947 by the MAGGI group and its culinary products. Thus, Nestlé became heir to inventions such as Daniel Peter's milk chocolate (1875) and Julius MAGGI's vegetable-based soups (1884) and stock cubes (1908).
In 1930, the Brazilian Coffee Institute first approached Nestlé, seeking new products to reduce Brazil's large coffee surplus. Nestlé's accumulated knowledge, as well as the perseverance and competence of scientists like Max Morgenthaler, made possible the huge success of the Nescafé launch in 1938 - eight years of research produced a soluble powder that revolutionised coffee-drinking habits worldwide.
Nescafé became an instant success and was followed in the early 1940s by Nestea. In 1947, Nestlé merged with Alimentana S.A., the manufacturer of MAGGI seasonings and soups. The acquisition of Crosse & Blackwell, the British manufacturer of preserves and canned foods, followed in 1950, as did the purchase of Findus frozen foods (1963), Libby's fruit juices (1971) and Stouffer's frozen foods (1973).
Finally, Nestlé management reached the decision to diversify for the first time outside the food industry. In 1974, the Company became a major shareholder in L'Oréal, one of the world's leading makers of cosmetics.
In 1992, water also became an area of interest for Nestlé with the acquisition of Perrier and other brands.
from nestle web site
The brand NIDO was first launched as a whole milk powder in Switzerland in 1944, and was progressively introduced in other countries thereafter.
http://www.nestleghana.com/html/brands/n...