A shortage, so the price doubles overnight, scam or what.?!


Question:

A shortage, so the price doubles overnight, scam or what.?

Many years ago the price of potato's doubled overnight due to a shortage, although they were plentiful in the shops. After that, due to crop damage there was a shortage of coffee beans, so the priced increased by 50%, but the shelves were never empty.
Now, bread has doubled in price because of a bad summer, but the shelves are full of bread. Can someone explain this to me, why the price increase at all.


Answers:

Hello Barking.
Precicely. the suppliers use the old precept that if you create an atmosphere of scarcity, folks will pay over the odds.
It goes way back to the gold market, thousands of years ago.
It is just a lump of shiny metal, but given that everyone wants a lump, and there is really not a lot of it about - folks pay up.
One can take advantage of this marketing strategy.
Many moons ago I bought a very small share in the coffee commodities market. Just for fun, but I saw a trend in this malarky, so it went up five times more than just bunging it in a bank.
I grow my own spuds and stuff, bake my own bread, keep ducks for the eggs, more to snub a nose at the system than save money.
But I don't have a cow or pig.
Oh well.
Down to Tesco's then, and put up with it.

Bob




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