Anyone an expert on Rolling Rock?!
Anyone an expert on Rolling Rock?
On the back of the bottle is a pledge of quality that reads,
"From the glass lined tanks of old latrobe we tender this premium beer for your enjoyment, as a tribute to your good taste.
It comes from the mountain springs to you." "33"
Whats the "33" stand for? This isn't a joke, I'm really curious and so I figured out of all these smart people on Yahoo Answers someone might know.
Answers:
The 33 signifies the thirty-three words in their slogan, which are: "Rolling Rock From the glass lined tanks of Old Latrobe, we tender this premium beer for your enjoyment as a tribute to your good taste. It comes from the mountain springs to you." An executive wrote the number of words in the slogan to indicate how much space it would take on the bottle and that draft was sent to the printer. Therefore their first batch of bottles had the number 33 imprinted on them and during the Great Depression there was no reason to throw away perfectly good merchandise.
Source(s):
James L. Tito, once CEO of Latrobe Brewing
OMG.. i used to know this answer..
Im sorry.. I forget!