What is CAMRA?!
What is CAMRA?
Answers:
The Campaign for Real Ale (CAMRA) is an independent, voluntary, consumer organisation based in St. Albans, England, whose main aim is promoting real ale and the traditional British pub. It is now the largest single-issue consumer group in the UK
History
CAMRA logo on a bar towelThe organisation was founded in 1971 by a group of four drinkers - Graham Lees, Bill Mellor, Michael Hardman, and Jim Makin - who were opposed to the growing industrialisation and homogenisation of the British brewing industry. One of the early members was the Good Beer Guide editor, Roger Protz. The original name was the Campaign for the Revitalisation of Ale
Subject: 2-7. What is CAMRA?
CAMRA is the CAMpaign for Real Ale. It was founded in the early 1970s in Great Britain to preserve Britain's beer traditions. It is used in marketing courses as one of the most successful consumer movements of all time. It is now concerning itself with the preservation of beer, the British pub, and brewing traditions worldwide.
http://www.beerinfo.com/rfdb/faq.html#li...
http://www.camra.org.uk/
Real ale is a type of beer defined by its traditional production.
Also known as "cask conditioned" beer; the fundamental distinction between real and other ales is that the yeast is still present in the container from which the beer is served, although it will have settled to the bottom and is not poured into the glass.
Because the yeast is still alive, the process of fermentation continues in the cask or bottle on the way to the consumer ensuring a fresh and natural taste.
Links
Real Ale Advertising
realaleadvertising.co.uk
Book a classified advertisement in the next issue of "What's Brewing" with our easy and secure on-line booking system. Classifications include Beer Festivals, Beer on-line, Pubs for Sale and many others.
NBSS Online
www.beerscoring.org.uk
Submit your scores for the National Beer Scoring Scheme online.
SIBA Society of Independent Brewers
www.siba.co.uk
The Society of Independent Brewers was founded in 1980 under the title The Small Independent Brewers Association (SIBA) to represent the interests of the growing numbers of independent brewing companies in the UK.
IFBB Independent Family Brewers of Britain
www.familybrewers.co.uk
The IFBB aims to be the public voice of the collective group of small family run and owned breweries, to protect Britain's cask beer industry and to help individual breweries to continue to develop an increasing variety and choice of cask beers.
BBPA British Beer and Pub Association
www.beerandpub.com
BBPA promote and represent the interests of the UK's vibrant beer and pub sectors. They aim to promote sensible/responsible drinking, to promote the social and commercial positive aspects associated with brewing and pubs and to represent the sector before Government in the UK and EU.
Beer Academy
www.beeracademy.org
The beer academy aims to be recognised as a world leader in the provision of education and training in the understanding and appreciation of beer.
Cask Marque
www.cask-marque.co.uk
Cask Marque stands for excellence in the service of cask ale, it awards the licensee rather than the pub and it is jointly funded by both brewers and retailers.
BII British Institute of Innkeeping
www.bii.org
The BII aims to promote high standards of professionalism throughout the licensed retail sector; to encourage new entrants into the industry, and to help them develop their long term careers.
ALMR Association of Licensed Multiple Retailers
www.almr.org.uk
ALMR is the trade association for companies operating licensed retail businesses with pubs, bars, restaurants and clubs.
BRI Brewing Research International
www.brewingresearch.co.uk
BRi is the premier technology and information organisation providing technical, information and research services to the global brewing malting and drinks industries.
BrewLab
www.brewlab.co.uk
Brewlab is a recognised centre for brewing studies and microbiological services, based at the University of Sunderland in the North East of England, and have been trading since 1986.
Brewers of Europe
www.brewersofeurope.org
The Brewers of Europe is the voice of the European brewing industry to the European institutions and international organisations. They aim to guarantee the European brewing industry's right to be competitive and innovative, whilst promoting its responsibility in key areas such as environment, food safety, nutrition and health as well as commercial communications.
Portman Group
www.portmangroup.org.uk
The Portman Group acts to reduce the misuse of alcohol by the minority through a strategy of working with other organisations locally and nationally.
FLVA Federation of Licensed Victuallers Associations
www.flva.co.uk
The FLVA is a members' organisation looking after the business interests of self-employed licensees in the licensed trade.
British Guild of Beer Writers
www.beerwriters.co.uk
The British Guild of Beer Writers was formed in 1988 to help spread the word about beers and brewing, and our website is dedicated to exactly that pursuit.
Local Works
www.localworks.org
The Campaign for the Sustainable Communities Bill. The bill originally drafted by NEF - The New Economics Foundation has the support of over 60 national groups including CAMRA.
CGA-Centro
www.cgastrategy.co.uk
CGA-Centro is an innovative, flexible and creative market information company specialising in the on-trade.
Pub is the Hub
www.pubisthehub.org.uk
The Pub is the Hub was set up in 2001 through the Rural Action Programme of Business in the Community. It encourages breweries, pub owners, licensees and local communities to work together to help retain and enhance rural pubs.
The Brewing, Food and Beverage Industry Suppliers Association
www.bfbi.org.uk
The Brewing, Food and Beverage Industry Suppliers Association (BFBI) was founded in 1907.
The Institute of Brewing & Distilling (IBD)
www.ibd.org.uk
The Institute of Brewing & Distilling (IBD) is a members organisation dedicated to the education and training needs of brewers, distillers and those in related industries.
The Maltsters' Association of Great Britain.
www.ukmalt.com The MAGB is the trade association of the UK malting industry, and represents over 98% of UK malt production.
Craft Brewers Association
www.craftbrewing.org.uk
The Craft Brewers Association, formed in 1995, is a non-commercial volunteer, self-help group of home brewers who wish to maintain the craft of brewing and improve their beers.
Morning Advertiser
www.morningadvertiser.co.uk
On trade news for the Publican and Licensee since 1794. Business tips, features, expert columnists, legal questions answered and up to the minute news are featured in the magazine and online.
The Publican
www.thepublican.com
Newspaper for the UK pub industry / on trade. The Publican provides resources on UK pub jobs, news, property, suppliers and drinks brands.
Food from Britain
www.foodfrombritain.com
Food from Britain is passionately committed to helping British food & drink companies. Our worldwide team has unrivalled market insight and trade relationships to develop and grow your business. With a full range of capabilities, FFB is the market development consultancy for British food & drink producers.
Write to Them
www.writetothem.com
The excellent writetothem.com website allows you to contact your Councillor, MP, MEPs, MSPs, or Welsh and London Assembly Members for free.
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