Anti-Alcohol Advertisement?!

"You Drink You Drive You Lose"
"Think or drink. You decide"
"The driver is safer when the roads are dry; the roads are safer when the driver is dry"

For a print ad I might put a picture of a cab and a picture of a police car on the page and write "If you decide to drink tonight, choose your ride home" or something along those lines. It's subtle, but has a clear message.

here is a suggestion for a good advertisement:

don't drink alcohol
we know it tastes good, makes you feel good, and in moderation can be good for you...
but still, don't drink it