Sommelier in a liquor store?!

Question: Sommelier in a liquor store?
I am saving up to become a Sommelier. A buddy of mine owns a very big liquor store with a massive wine selection. I am considering asking him if he would like to make a business deal, which would include him sponsoring me to go to the program, in exchange I would work for him for a specified amount of time (i.e. 2 years). But what I would like to know before I go and talk to him about this, is whether or not his company will profit from the deal. He has been looking into hosting wine tastings, and I would be able to help with that, as well as work with the wine vendors, keep up stock, etc... Is this realistic though? If anyone has any experience as a sommelier, owns a liquor store, or knows someone who is or does, then please help me out here. I am looking for honest opinions of what I have asked, not opinions on whether or not I should be a sommelier, etc... Thanks!


I'm certified through The Court of Master Sommeliers (the only legit program, IMO, and certainly the most respected).

I don't see much practical use to a liquor store, other than educational purposes. I mean, a large percentage of somm training includes proper service, which will be a nonfactor in the retail environment.

Which program are you looking at? I can give you more thorough advice once I know the course you'll be utilizing.

"The world is your oyster" so to speak

In addition to fine-dining establishments large and small, sommeliers are also employed by hotels, casinos, resorts, cruise ships, country clubs and in many other segments of the hospitality industry.

Professional sommeliers are also teachers. They educate others by conducting classes, seminars, tastings and wine dinners in a variety of formal and casual settings. Some sommeliers also work as wine writers or choose to own retail wine stores.

In large hospitality organizations, there might be several sommeliers on staff that are responsible for specific areas including wine, beers, spirits and cigars. Smaller businesses would expect a single sommelier to handle all of these responsibilities.

Work environments for sommeliers are usually a pleasant combination of the restaurant floor, wine cellar, kitchen and office. In the highly competitive world of fine dining, restaurants may choose to send sommeliers as representatives to prestigious wine industry events, competitions and wine conferences.

The consumer Foods information on is for informational purposes only and is not a substitute for medical advice or treatment for any medical conditions.
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